Cheyenne, WY, is cowboy country. It’s also a midcentury modern paradise, if you know where to look. The sleepy downtown is populated by a handful of hit-or-miss antiques shops, many with a Western bent. The only one we’d make a special trip for is Mid Mod Etc. As Cheyenne’s first and only store specializing in “midcentury modern furniture and accessories with an infusion of steam punk, industrial, and automobilia,” it tends to draw fashionable out-of-state shoppers from Denver and Fort Collins. The bargains are real. The day we stopped in, everything in the sizable warehouse was 10 to 50 percent off.
So what’s in store? Kidney-shaped couches the color of peach fuzz. Groovy tricolor glass and pitcher sets. Baby Brownies and Polaroid 800 land cameras. Poppy Tina Teen lunch boxes. A beautiful Mad Men-era AM/FM record player in a flawless blonde wood cabinet—just $250. Oscillating fans from the 1940s, rotary phones from the 1950s, and vintage magazines spanning the first half of the 20th century. For you Dita Von Teese wannabes, there are fur-trimmed capes and heaps of costume jewelry. At the higher end of the price spectrum, you might find a working Philco Predicta TV set for $899 or a pair of striped Knoll chairs with matching love seat for around $2,000.
The fact that Mid Mod Etc. isn’t more picked over is testament to Cheyenne’s coastal isolation—15 hours from L.A., 17 hours from San Francisco, and a whopping 25 hours from the price-flipping vultures in New York.
1505 Pioneer Ave. A, Cheyenne, WY; 307-514-4884.




Additional photos by Cartogramme





